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Man Utd overtaken as most valuable football brand, Liverpool ahead of Chelsea and Arsenal

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The Red Devils have been overtaken by Real Madrid as the most valuable football brand in the world after their club value fell by 5.8 per cent in the last year.

United are now worth €1.472billion according to the latest study by Brand Finance, seeing them slip behind Los Blancos after the La Liga giants experienced growth of 26.9 per cent.

Real are now worth €1.646billion after their Champions League triumph last season, easily putting them top of the chats compared to their rivals.

"Real Madrid have shown this year who truly reigns supreme in the world of football," said Bryn Anderson, director at Brand Finance.

"They triumph not only as the most valuable and strongest brand but their enterprise value and stadium are also ranked second to none."

Chelsea have suffered a 1.8 per cent loss in growth, down to €968million, while Arsenal are ninth with a value of €885million.

Spurs have enjoyed 20.4 per cent growth in the past 12 months and are now believed to be worth €758million.

For more news relating to Spurs, visit our sister site Spurs Live.
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